Client: Sophie – Financial Adviser at Regency Wealth Management
Services: Personal Branding Photography & Social Media Content Creation
Location: South Yorkshire | Serving clients across the UK

The Brief:

Sophie came to me wanting two things:

Brand photos that actually felt like her
Consistent, on-brand content for LinkedIn that would help grow her audience and attract her ideal clients

As a financial adviser to six-figure business owners, Sophie needed to look professional, polished, and trustworthy — without falling into the trap of stuffy, generic industry visuals. She wanted to showcase her friendly, jargon-free approach and stand out from the sea of old-school financial services.

The Shoot:

We planned a fun, relaxed personal branding shoot in Dronfield with wardrobe options, props, and poses tailored to her message. The vibe? Professional, modern, and totally her. We focused on:

  • Lifestyle-inspired headshots for website, proposals, and social

  • Scroll-stopping personal branding photos for content marketing

  • Behind-the-scenes shots to show the real Sophie at work

Sophie said she normally dislikes being photographed, but this time she left feeling confident and excited to show off the images.

“I couldn’t believe how great the photos were — Lyn made me feel so comfortable and actually made me look lovely!” – Sophie

The Social Media Strategy:

Once the visuals were ready, Sophie trusted me to take the reins on her LinkedIn content — planning, writing, and scheduling regular posts to reflect her tone of voice and speak directly to her high-earning business owner audience.

From tips on tax-efficient planning to myth-busting money advice, we created a content strategy that felt natural and engaging — and most importantly, generated results.

“My engagement has grown, my profile looks amazing, and I’ve had so many compliments. The pressure is totally off now.” – Sophie

The Outcome:

✅ A confident new visual identity across her website & social
✅ A consistent LinkedIn presence with increased engagement
✅ More visibility with her ideal audience — and less stress trying to “do it all”


Looking for personal brand photography or social content support like Sophie?


I work with service businesses across Chesterfield, Derbyshire, Sheffield, South Yorkshire & beyond.


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