When you’re a mortgage and protection adviser, standing out online isn’t easy. There are a lot of people doing what you do—and for Vicky, founder of Honey Financial Solutions, it was vital that her brand photography didn’t just blend into the beige.
She wanted personality-packed photos that showed she’s approachable, trustworthy, and bloody brilliant at what she does—without a pinstripe suit or stuffy boardroom in sight.
Making Mortgage Advice Feel More Human
Vicky isn’t your average adviser. She’s got a big heart, a big smile, and a backstory that explains why helping families feel safe and secure in their homes means so much to her. She’s built her own home, owns rental properties, and knows first-hand the emotional rollercoaster of buying a place to call your own.
So, when it came to her personal branding photoshoot, we wanted every image to scream:
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Warmth
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Empathy
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Expertise
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And a genuine love of helping people
Shooting on the Hottest Day of the Year (No, Seriously!)
We chose Sheffield Botanical Gardens for the shoot—lush greenery, lovely backdrops, and a relaxed vibe that suited her brand perfectly.
What we didn’t plan for? The sweltering heatwave.
But despite feeling like we might actually melt into the flower beds, Vicky powered through like a pro. We laughed (a lot), took breaks in the shade, and still managed to capture a set of images that radiate confidence, authenticity, and approachability.
Because here’s the thing: when you’re relaxed and having fun, it shows in the photos. And that’s what makes people stop scrolling.
Why Brand Photography Matters for Mortgage Advisers
Let’s be honest—finance can be intimidating. But people do business with people, and brand photography helps your future clients connect with you before they even pick up the phone.
Since her shoot, Vicky has:
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Shown up online with more confidence
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Created LinkedIn posts that are both personal and professional
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Had a consistent, standout visual identity that sets her apart from other advisers
And the feedback she’s had from clients? Bloody brilliant.
Check out her video testimonial ⬇️
The Takeaway
Whether you’re in mortgages, law, coaching, or any other people-based business—you are the brand.
Having on-brand, high-quality photos makes a huge difference in how confident you feel showing up online—and how confident others feel choosing to work with you.
And if you’re worried about being camera shy? Don’t be. I’ll guide you through it all and make sure you look and feel like the absolute legend you are.
Fancy brand photography that feels like you and helps you stand out in your industry?
Let’s chat! Get in touch here.
