Stopping the scroll is the aim of the game when it comes to social media. You need to have captivating images that not only compliment your brand but convey your marketing messages.
Here are 5 types of photos that are must haves, for anyone posting on social media.
With your computer
Be it a laptop or desk top, images of you working away at your computer are a staple of brand images. Think hands on keyboard, taking zoom calls, working on a project. Theses behind-the-scenes glimpses will help your clients to understand you and your work environment.
With your mobile
We are all glued to our phone at some point, so showing you using your phone is incredibly relatable. These show you working on the go, taking calls, even taking a selfie. Smart phone images are a must have.
Note pad & Pen
I don’t know about you but I still love a good old fashioned note pad and pen! These images can be used to show you planning, journalling, brainstorming and so much more.
Work environment
It doesn’t matter is you work from a busy office or have a cozy home set up, your clients really want to see what your workspace is like as it humanises your brand. They provide your clients with an idea of your environment and help provide context on a personal level.
Images with clients
These photos give your ideal client a look and feel to how it would be to work with you, helping them to imagine them in that situation.
Cuppa/reading
To add a little personal touch, photos of you enjoying a cuppa or reading a book, either at a coffee shop, on the sofa or even sat in the garden create a cozy relatable atmosphere that will resinate with your audience on a personal level. Sharing your favourite places to enjoy down time, what book you’re currently reading or having conversations on your favourite brew.
Theses photos are the building blocks of your personal brand and help translate your story in a visual way. Check with your social media manager to ensure that you have all the images you need to connect with your audience and stop the scroll.
Need new brand photos for your website and social media? Then lets grab a cuppa and have a FREE no obligation discovery call.
Lets Chat
Either fill in the contact form or drop me an email to Lyn@brandphotographybywings.co.uk